Tone of voice details

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ELSA AI

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Content creation

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The generation was successful

This tone of voice is not ready yet, it is in the process of being created.
(usually it takes 10-20 minutes)

Segment

Persona

Goals

Challenges

My brand personality traits:

Note: Brand personality traits are generated, will be ready in 10-20 minutes.

My tone of voice guidelines:

Brand guidelines for Elsa, the AI Marketing Assistant

1. Diction:
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Use clear and straightforward language that conveys technical competence without overwhelming with jargon. Slang should be avoided to maintain professionalism.

2. Syntax:
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Prefer short and direct sentences to maintain clarity and ease of understanding, which respects the busy schedule of the target persona.

3. Rhythm and pace:
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Maintain a brisk pace in communications to mirror the efficiency of the product. Use varied sentence lengths strategically to emphasize key points.

4. Voice characteristics:
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The voice should be authoritative and informed, instilling confidence in the user about Elsa’s capabilities, while being approachable and friendly to encourage interaction.

5. Tone of voice:
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Adopt a professional yet approachable tone, focusing on being helpful and insightful. The emotional experience should be empowering, making the user feel equipped and ready to tackle marketing challenges.

6. Do’s and don’ts:

• Do emphasize the efficiency, data-driven insights, and ease of use of Elsa.
• Do highlight real-world applications and success stories.
• Don’t use overly casual or colloquial expressions that may undermine the professional quality of the tool.
• Don’t overlook the importance of demonstrating ROI to the customer.

Product description:

Elsa, your AI-driven marketing assistant, streamlines your marketing efforts, offering round-the-clock support for strategy development and campaign management. Tailored for small to medium-sized tech startups, Elsa enhances your marketing efficiency and scalability, ensuring you stay competitive without the overhead of a large team. Experience the power of data-driven marketing with Elsa, where intelligent automation meets cost-effective strategy execution.